ESSE has embarked on an aggressive growth plan within our five state National Market Area (NMA). Our goal is to achieve steady growth as a company, but more importantly establish our distributorship as the “Brand of Choice, “Service of Choice” and “Channel of Choice.” To achieve these goals, we have assembled a team of service oriented sales professionals.

ESSE has strategically distributed this experienced team throughout our territory to provide you with local representation. Our goal is to provide a resource for our ESSE technicians, our service and sales department, and to build stronger relationships with current and potential customers.

Craig McKenzie, North GA
Craig’s previous experience was in the after-market muscle car parts and service industry. With twenty-three years of solid experience in the sales industry, Craig’s proven track record makes him a stand out at ESSE. Today Craig manages service opportunities for ESSE in the North Georgia market. His territory covers all prospects and existing customers north of I-20.
Email: craig.mckenzie@essellc.com
Phone: 770-820-9419

Don Cline, South GA
Don has been in the stand-by generator industry for over fifteen years. Specializing in customer service and solutions with an understanding of the business and equipment, Don’s experience is tough to match. Today Don manages service opportunities for ESSE in the South Georgia market. His territory covers all prospects and existing customers south of I-20.
Email: don.cline@essellc.com
Phone: 770-545-1482

Russell Vaughan, Gulf Coast
Russell brings twelve years of industry experience to our team. With a proven record of growing a large market share, Russell continues to provide top-level service to customers. Russell’s previous experience is in the generator industry, and he has been able to provide our team with a unique insight and perspective on customer needs within the industry. Today Russell manages service opportunities for ESSE in the Gulf Coast market. His territory covers all prospects and existing customers from Tallahassee, Florida to Jackson, Mississippi and over to Montgomery, Alabama.
Email: russell.vaughan@essellc.com
Phone: 251-366-6729

Lee McCracken, Tennessee and North AL
Lee has been with ESSE for three years with an additional ten years in the generator industry. Lee served in the United States Air Force with deployments in Afghanistan and Iraq. Lee brings an unmatched perspective to the Sales Team through his countless hours behind the “wrench” as a Master Technician, Trainer and Licensed Electrician. Today Lee manages service opportunities for ESSE in the Tennessee and North Alabama market. His territory covers all prospects and existing customers from Birmingham, Alabama north throughout the state of Tennessee.
Email: lee.mccracken@essellc.com
Phone: 865-306-1093

Ann Marie Day, Service Sales Coordinator
Ann Marie’s background is in accounting and she brings five years of industry experience to our team.Handling logistics and coordination between ESSE’s customer service group and the Service Sales Managers, Anne Marie also provides a conduit for customer feedback and lead generation implementation. Ann Marie can be called upon for any service sales need throughout ESSE’s five state territory.
Email: annmarie.day@essellc.com
Phone: 770-381-2424 (main office)

Adam Woodall, Director of Service Sales
Adam has fourteen years of experience in the electrical and power generation industries. Four of those years were spent designing, installing and project managing critical power system installations. The last four years he has worked to develop business in the generator service market. Managing, setting and implementing growth strategies and sales training are just a few of Adam’s responsibilities as the team leader.
Email: adam.woodall@essellc.com
Phone: 678-367-7178

To help expedite communication, we have set up a “Service Sales” email address (servicesales@essellc.com) which will distribute service related correspondence across the Service Sales Team. Any lead, opportunity or feedback can be emailed to this email address. We want to stay connected with our technicians, staff and most importantly, our customers.

Please feel free to contact Adam Woodall if you have any questions or comments. We are excited about our new team and value the opportunity to exceed your expectations!